An incredibly valuable tip for local businesses…
Ranking in Google’s main search results for a location-based keyword can take months to achieve, especially when your competition is spending thousands of SEO and has a solidified and reputable brand…
However, ranking at the top of the map results (which sit above the main search results) can take a matter of weeks or even days.
How?
Over the last year or so, our SEO team has noticed that when you search for a service in a specific location (i.e. cleaning services london), Google prioritises the most central businesses in the map results, even if they don’t have the most optimised website or biggest brand…
Meaning…
If your Google Business Page is registered at a central address, you’re much more likely to show up when somebody searches for your service in that location, even if you’re a new business with sub-optimal SEO! So…
Here’s a Google-friendly SEO tip that could double your traffic and business in a matter of weeks…
In order to take advantage of the search engine’s behaviour, consider purchasing a virtual office address that is central to your main location and use that address for your Google Business Page.
By doing this, your business and website can very easily be seen at the top of page 1 for your main location and keyword, without doing months of SEO, and benefit from all of that page 1, position 1 traffic.
It really is as simple as that. So, broken down:
- Pay a few quid for a virtual office/address.
- Update your Google Business Page to feature your new address.
- Verify the address with the code that is sent via mail to your new address.
Additional Tip:
To maximise your chances of being at the top of the map results, get as many Google reviews as possible and be sure to fill out your Google Business Page with photos, videos and information about your company.